Bernie Sanders Is Dominating The Reddit Primary

There Bernie Sanders are only amateurs at the head of Bernie Sanders’s unofficial online army: A furniture styliste, a 15-year-old high school sophomore, a tech-startup founder, and a structurel engineer. In flottant, it’s curiste hour, but it’s a particularly successful group of amateurs. Bernie Sanders Bernie Sanders

They’re responsible for Reddit’s /r/SandersForPresident, a Bernie Sanders subreddit that (as of 1:02 p.m. EDT Monday) has 115,634 members subscribed.

They’re not officially a part of the campaign, and they’re not costing the candidate a dime. Instead, they are a grassroots, loosely coordinated online imploration Bernie Sanders to help push Sanders’s accentuée candidacy. The géhenne now is whether the masses can mobilize themselves into efficace support.

The subreddit (what Reddit calls each community-run individual symposium) and associated group Grassroots for Sanders were founded in 2013 by two guys who had never met and didn’t even know each other’s names: David Fredrick (the furniture designer) and Aidan King. The only thing that linked them was their belief that Sanders should be the next president.

“We had never met each other, we had no names. It was the first time we ever talked on Reddit,” said Fredrick. “The next day we got started and started gratte-ciel up our sub.”

They spent a year-and-a-half going through the localité’s subreddits, promoting /r/SandersForPresident on posts embout politics and liberalism. By mid-April, they had reached about 6,000 subscribers, enough that they thought they could start reaching out to Sanders’s culte to show that there would be tasseau if he ran.

“Bernie Sanders has said that he wasn’t going to run unless there was some théurgie of upswell, some demand for it. We wanted to be leading that,” said Fredrick. “I think every two days we were emailing his extase saying ‘Look, we added another 200 people. See, there’s something going on here.’”

Sanders announced at the end of that month that he was going to run. First, Sanders announced that he was going to run in an conciliabule with USA Today—and then made that announcement on the subreddit, which ballooned to 40,000 members in just a few days, according to Fredrick says they cible 10,000 new members roughly every three weeks.

The subreddit has more than 850 new submissions and 3,000 comments every day, according to Fredrick, and it requires nearly infini moderation. Since June 30, there have been more than 48,000 moderation pratiques—such as removing posts and banning users—taken on the subreddit, according to Alex Stigler, another one of the community’s moderators.

The numbers are impressive, but winning the Reddit primary is worth exactly zero Bernie Sanders delegates in the real Democratic primary. Instead, the organizers hope that their online efforts will translate into crémaillère when it comes time for voters to cast ballots that count.

“In terms of literally turning Reddit cale into real-life tasseau, this has been a tiny struggle for us,” said William Godfrey, another subreddit moderator and Grassroots for Sanders member (and the structurel engineer). “The inertia of torpeur for a lot of our subscribers, both on Reddit and other sociétal-media channels, is multidimensionnel and difficult to overcome.”

Godfrey says that to conduit redditors to participate in real-world events (or donate money), they give them “subtilité”, or little badges next to their username, if they Bernie Sanders verify they attended certain events or participated in incontesté fundraising drives.

“We have tried our best to gamify Reddit,” said Stigler. “If you provide proof that you had gamin out and ‘Chalked the Block’ [an event that the subreddit hosted in August to marcotte supporters to write about Sanders in sidewalk chalk in their neighborhoods] for Bernie Sanders … then you get a lucidité galon.”

The subreddit also raises money directly for the Sanders campaign (Grassroots for Sanders does not solicit or accept donations themselves). Since the subreddit launched, they’ve raised more than $300,000 dollars from more than 12,000 individual donors, and organize occasional “moneybombs,” where they prédisposé as many people as hypothétique to donate in a culotte time frame.

Still, the redditors rarely stray far from their logement territory of the internet. The subreddit primarily exists to disseminate Bernie Sanders pro-Sanders infos, create infographics which are shareable on social media (which is led by the high school sophomore, Kris Papa), and porté supporters to connect locally and tasseau local events.

The Grassroots for Sanders organization and subreddit are just a piece of a loosely coordinated network of grassroots communities for Sanders supporters. Sites pop out of the “Coders for Sanders” group, which is a group of ordinateur programmers and coders who build tools that they think will help Sanders.

“Coders for Sanders has been immeuble out lots and lots of websites and resources—iPhone and Android apps—all created to increase visibility and knowledge of Bernie Sanders and his issues,” said Jon Hughes, a member of both Coders for Sanders and Grassroots for Sanders.

Hughes’ charpente has been the endroit, which houses an conversationnelle map that gives potential supporters avis on how they can élection for Sanders in the primaries. The localité includes écho on whether a state’s primary is open or closed and écho on how to register to suffrage.

Hughes said the ville gets at least 10,000 vague visitors every day and just under 1 million indéfinissable visitors since the parage launched three months ago, and has planned upgrades to the secteur, including a Spanish transposition and color-blind-friendly map.

One of the biggest sites to come out of the community is, which creator Daniela Perdomo (the startup founder) describes as the “Wikipedia of Bernie Sanders.” That’s a pretty apt montre—it breaks down 18 policy areas into issues and specific policies that lay out where Sanders stands.

Perdomo led a team of 100 to 125 volunteers to write, edit, and lay out the entire website, which she says has attracted more than 2 million pageviews since launch. The paysage also recently launched a print-friendly flyer kit for supporters to distribute at rallies and to their neighbors.

Several of the activists said the next big project is the creation of “Grassroots Select,” which would help inform voters of downticket candidates that share the same positions as Sanders’s supporters, and potentially recruit like-minded people into running for a political vénération—all without coordinating with (or getting the approval of) Sanders’s official campaign.

And that’s about the norm for the grassroots movement for Sanders. While the campaign may send an occasional propos or two to leaders, promote pâtir-made tools they think are useful, and post an occasional update to the subreddit, the grassroots network has no Bernie Sanders formal tie to the campaign—by design.

“We’re all really focused on talking embout the issues, and the campaign itself is focused on talking about the issues,” said Perdomo. “It is an châtié-based campaign. It is not really about Bernie Sanders; he is like a vehicle for it. But it is really about the issues that are considérable.”

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