Reddit – Wikipedia

For the community in Ontario, see Redditt.

Reddit (, stylized as reddit) is an American social informatiReddit Worth on aggregation, net content material rating, and discussion internet site. Registered members submit content to the website which include links, textual content posts, pictures, and films, Reddit Worth that are then voted up or down by other individuals. Posts are organized by means of problem into consumer-created forums known as “communities” or “subreddits”, which cowl quite a few topics consisting of information, politics, faith, science, films, video games, music, books, sports activities, health, cooking, pets, and image-sharing. Submissions with greater up-votes seem towards the pinnacle in their subreddit and, if they acquire enough up-votes, ultimately on the web page’s the front web page. Despite strict policies prohibiting harassment, Reddit’s directors should mild the groups and, every so often, near them. Moderation is also conducted with the aid of community-unique moderators, who aren’t taken into consideration Reddit employees.[five]

As of February 2021, Reddit ranks as the 18th-maximum-visited internet site in the international and 7th most-visited website within the U.S., in keeping with Alexa Internet.[6] About 42-49.three% of its consumer base comes from the US, accompanied by way of the UK at 7.9-8.2% and Canada at five.2-7.8%.[7][6] 22 percent of U.S. adults aged 18 to 29 years, and 14 percent of U.S. adults elderly 30 to 49 years, frequently use Reddit.[7]

Reddit become based through University of Virginia roommates Steve Huffman and Alexis Ohanian, with Aaron Swartz, in 2005. Condé Nast Publications acquired the web page in October 2006. In 2011, Reddit became an unbiased subsidiary of Condé Nast’s parent employer, Advance Publications.[8] In October 2014, Reddit raised $50 million in a funding spherical led via Sam Altman and which includes investors Marc Andreessen, Peter Thiel, Ron Conway, Snoop Dogg, and Jared Leto.[9] Their funding valued the organisation at $500 million then.[10][11] In July 2017, Reddit raised $200 million for a $1.8 billion valuation, with Advance Publications remaining the bulk stakeholder.[12] In February 2019, a $three hundred million investment spherical led by Tencent introduced the company’s valuation to $3 billion.[thirteen]


Company records

The idea and initial development of Reddit originated with then university roommates Steve Huffman and Alexis Ohanian in 2005. Huffman and Ohanian attended a lecture by means of programmer-entrepreneur Paul Graham in Boston, Massachusetts, at some stage in their spring spoil from University of Virginia.[14][15][sixteen] After speaking with Huffman and Ohanian following the lecture, Graham invited the 2 to apply to his startup incubator Y Combinator.[14] Their preliminary concept, My Mobile Menu, turned into unsuccessful,[17][18] and changed into meant to permit users to order food with the aid of SMS text messaging.[14][15] During a brainstorming consultation to pitch another startup, the idea changed into created for what Graham called the “front page of the Internet”.[18] For this concept, Huffman and Ohanian were regular in Y Combinator’s first elegance.[14][15] Supported by way of the investment from Y Combinator,[19] Huffman coded the web site in Common Lisp[20] and together with Ohanian launched Reddit in June 2005.[21][22]

The team extended to include Christopher Slowe in November 2005. Between November 2005 and January 2006, Reddit merged with Aaron Swartz’s employer Infogami, and Swartz became an identical owner of the resulting parent enterprise, Not A Bug.[23][24] Ohanian later wrote that in preference to labeling Swartz as a co-founder, the proper description is that Swartz’s organization become acquired by way of Reddit 6 months after he and Huffman had began.[25]Huffman and Ohanian sold Reddit to Condé Nast Publications, owner of Wired, on October 31, 2006, for a mentioned $10 million to $20 million[14][26] and the crew moved to San Francisco.[27] In November 2006, Swartz blogged complaining about the new company environment, criticizing its degree of productiveness.[28] In January 2007, Swartz turned into fired for undisclosed motives.[29]

Huffman and Ohanian left Reddit in 2009.[30] Huffman went on to co-discovered Hipmunk with Adam Goldstein, and later recruited Ohanian[31] and Slowe to his new corporation.[32] After Huffman and Ohanian left Reddit, Erik Martin, who joined the corporation as a network manager in 2008 and later have become trendy manager in 2011, performed a function in Reddit’s growth.[33] VentureBeat cited that Martin turned into “liable for maintaining the website online going” underneath Condé Nast’s ownership.[34] Martin facilitated the purchase of Reddit Gifts and led charity projects.[34]

Reddit launched two distinct methods of advertising and marketing at the site in 2009. The employer launched backed content material[35] and a self-serve commercials platform that 12 months.[36][37] Reddit launched its Reddit Gold advantages application in July 2010, which supplied new functions to editors and created a brand new revenue flow for the commercial enterprise that did not rely on banner ads.[38] On September 6, 2011, Reddit have become operationally independent of Condé Nast, running as a separate subsidiary of its discern enterprise, Advance Publications.[39] Reddit and different web sites participated in a 12-hour sitewide blackout on January 18, 2012, in protest of the Stop Online Piracy Act.[40][41] In Reddit Worth May 2012, Reddit joined the Internet Defense League, a set shaped to prepare destiny protests.[forty two]

Yishan Wong joined Reddit as CEO in 2012.[forty three] Wong resigned from Reddit in 2014, bringing up disagreements about his suggestion to move the organization’s workplaces from San Francisco to nearby Daly City, but additionally the “stressful and draining” nature of the position.[44][45] Ohanian credited Wong with the organisation’s newfound fulfillment as its user base grew from 35 million to 174 million.[forty five] Wong oversaw the agency because it raised $50 million in funding and spun off as an independent business enterprise.[36] Also during this time, Reddit started accepting the virtual currency Bitcoin for its Reddit Gold subscription carrier thru a partnership with bitcoin charge processor Coinbase in February 2013.[forty six] Ellen Pao replaced Wong as intervening time CEO in 2014 and resigned in 2015 amid a person rebellion over the firing of a famous Reddit worker.[47] During her tenure, Reddit initiated an anti-harassment policy,[forty eight] banned involuntary sexualization, and banned numerous boards that focused on bigoted content or harassment of individuals.[forty nine]

After 5 years away from the organization, Ohanian and Huffman returned to leadership roles at Reddit: Ohanian became the total-time govt chairman in November 2014 following Wong’s resignation, whilst Pao’s departure on July 10, 2015, caused Huffman’s go back as the corporation’s chief government.[50][51] After Huffman rejoined Reddit as CEO, he launched Reddit’s iOS and Android apps, fixed Reddit’s cell website, and created A/B checking out infrastructure.[14] The agency launched a prime redecorate of its website in April 2018.[fifty two] Huffman said new users have been turned off from Reddit because it had looked like a “dystopian Craigslist”.[52] Reddit additionally instituted numerous technological enhancements,[fifty three] which include a new device that lets in customers to cover posts, remarks, and personal messages from selected redditors in an try to reduce on line harassment,[54] and new content material tips. These new content hints had been aimed toward banning content inciting violence and quarantining offensive material.[14][53] Slowe, the enterprise’s first worker, rejoined Reddit in 2017 as chief era officer.[fifty five] Reddit’s largest round of funding got here in 2017, whilst the company raised $two hundred million and was valued at $1.8 billion.[56] The investment supported Reddit’s web site remodel and video efforts.[56]

On June five, 2020, Alexis Ohanian resigned as a member of the board in reaction to the George Floyd protests and requested to be replaced “by a Black candidate”.[fifty seven]

On December thirteen, 2020, Reddit introduced it had received brief-shape video social platform Dubsmash, hiring its entire group, with the goal integrating its video introduction tools into Reddit.[58]

On March five, 2021, Reddit introduced that it had appointed Drew Vollero, who has worked at Snapchat’s figure organization Snap (SNAP) as its first Chief Financial Officer weeks after the site become thrust into the highlight due to its position in the GameStop trading frenzy. Vollero’s appointment spurred speculation of an initial public presenting, a pass that senior leaders have considered publicly.[59]

Site evaluate

Reddit is a website comprising consumer-generated content—which includes pix, movies, hyperlinks, and text-based posts—and discussions of this content material in what is largely a bulletin board system.[60][61] The name “Reddit” is a play-on-words with the word “read it”, i.e., “I examine it on Reddit.”[62][63] According to Reddit, in 2019 there had been approximately 430 million monthly customers,[64] who are referred to as “redditors”.[fifty two] The web page’s content material is split into categories or communities recognised on-site as “subreddits”, of which there are more than 138,000 active communities.[65]

As a community of groups, Reddit’s core content material consists of posts from its users.[60][61] Users can comment on others’ posts to keep the verbal exchange.[60] A key function to Reddit is that customers can forged positive or poor votes, called upvotes and downvotes respectively, for every publish and touch upon the web page.[60] The range of upvotes or downvotes determines the posts’ visibility on the website, so the maximum popular content material is exhibited to the most people.[60] Users can also earn “karma” for their posts and feedback, a standing that displays their status in the community and their contributions to Reddit.[60] Posts are automatically archived after six months, that means they are able to no longer be commented or voted on.

The maximum popular posts from the site’s severa subreddits are visible on the front page to folks who browse the website online with out an account.[sixty five][sixty six] By default for those users, the front web page will show the subreddit r/popular, providing top-ranked posts across all of Reddit, with the exception of not-safe-for-work groups and others that are most usually filtered out by users (even if they’re secure for work).[sixty seven][sixty eight] The subreddit r/all does not filter out topics.[sixty nine] Registered customers who subscribe to subreddits see the pinnacle content from the subreddits to which they subscribe on their personal front pages.[sixty five][66]

Front-web page rank—for each the general front web page and for individual subreddits—is decided by way of a aggregate of factors, such as the age of the submission, nice (“upvoted”) to poor (“downvoted”) remarks ratio, and the overall vote-depend.[70]

Users and moderators

Registering an account with Reddit is unfastened and does not require an e mail address.[71][72] In addition to commenting and vote casting, registered users can also create their personal subreddit on a subject in their deciding on.[73] In Reddit style, usernames start with “u/”. For example, noteworthy redditors include u/Poem_for_your_sprog, who responds to messages throughout Reddit in verse,[74] u/Shitty_Watercolour who posts art work in reaction to posts,[75]u/gallowboob, with the highest karma on reddit,[seventy six] and u/spez, the CEO of Reddit (Steve Huffman).

Subreddits are overseen via moderators, Reddit users who earn the title by means of developing a subreddit or being promoted by way of a modern moderator.[sixty five] These moderators are volunteers who manipulate their groups, set and enforce community-specific rules, do away with posts and remarks that violate those policies, and usually paintings to maintain discussions of their subreddit on subject matter.[sixty five][seventy seven][seventy eight] Admins, with the aid of comparison, are paid to paintings for Reddit.[seventy seven]

Reddit additionally releases transparency reports yearly which have records like how many posts were taken down by way of moderators and for what purpose. It also information information approximately requests law enforcement businesses have made for data about customers or to take down content.[seventy nine] In 2020, Reddit eliminated 6% of posts made on their platform (approx. 233 million). More than 99% of removals have been marked as junk mail; the the rest made from a mix of other offensive content material. Around 131 million posts have been removed by using the automated moderator and the rest had been taken down manually.[eighty][eighty one]


Subreddits are user-created areas of interest where discussions on Reddit are organized. There are about 138,000 energetic subreddits (among a complete of one.2 million) as of July 2018.[eighty two][eighty three] Subreddit names begin with “r/”; for example, “r/science” is a community dedicated to discussing scientific topics, while “r/tv” is a community dedicated to discussing TV indicates and “r/Islam”, a network committed for Islam orientated subjects.

In a 2014 interview with Memeburn, Erik Martin, then trendy supervisor of Reddit, remarked that their “method is to provide the network moderators or curators as a whole lot manage as feasible as a way to form and domesticate the form of groups they need”.[84] Subreddits frequently use themed variants of Reddit’s alien mascot, Snoo, in the visual styling of their communities.[eighty five]

Other functions

Reddit Premium (previously Reddit Gold) is a premium club that lets in customers to view the web site advert-unfastened.[86][87] Users will also be gifted cash if any other person especially valued the remark or post, commonly due to funny or brilliant content. Reddit Premium unlocks numerous features not accessible to ordinary users, such as comment highlighting, distinct subreddits, and a customized Snoo (referred to as a “snoovatar”).[88][89] Reddit Gold was renamed Reddit Premium in 2018. In addition to gold cash, users can present silver and platinum coins to different users as rewards for pleasant content.[ninety]

On the website, redditors commemorate their “cake day” as soon as a year, on the anniversary of the day their account changed into created.[91] Cake day adds an icon of a small slice of cake subsequent to the user’s name for twenty-four hours.[ninety two]

In 2017, Reddit advanced its very own real-time chat software program for the web site.[ninety three] While some set up subreddits have used third-birthday party software to talk about their communities, the employer built chat capabilities that it hopes becomes an fundamental a part of Reddit.[ninety three] Individual chat rooms have been rolled out in 2017 and network chat rooms for members of a given subreddit had been rolled out in 2018.[ninety three][94][ninety five]

In 2019, Reddit examined a brand new feature which allowed users to tip others.It became handiest made available for a consumer named Chris who goes by using the alias u/shittymorph, who was acknowledged for posting nicely-written comments, most effective for them to give up with the equal copypasta referencing the 1998 Hell in a Cell in shape between wrestlers The Undertaker and Mankind.[96][97]

Technology and layout

Underlying code

Reddit turned into at first written in Common Lisp but turned into rewritten in Python in December 2005[ninety eight] for wider get right of entry to to code libraries and more improvement flexibility. The Python web framework that Swartz advanced to run the website online,, is available as an open supply project.[99] As of November 10, 2009, Reddit used Pylons as its web framework.[100] Reddit became an open supply assignment from June 18, 2008 until 2017.[one hundred and one][102] During that time, all of the code and libraries written for Reddit had been freely available on GitHub, apart from the anti-spam/cheating quantities.[103] In a September 2017 declaration, the organisation said that “we’ve got been doing a terrible task of preserving our open-supply product repos updated”, partly because “open-supply makes it hard for us to develop a few capabilities ‘inside the clean’ … without leaking our plans too a long way earlier”, prompting the choice to archive its public GitHub repos.[102]

Hosting and servers

As of November 10, 2009, Reddit decommissioned its personal servers and migrated to Amazon Web Services.[104] Reddit makes use of PostgreSQL as its number one datastore.[citation needed] It uses RabbitMQ for offline processing, HAProxy for load balancing and memcached for caching. In early 2009, Reddit began the use of jQuery.[a hundred and five]

Mobile apps

In 2010, Reddit launched its first cellular internet interface for less complicated reading and navigating the website on touch display screen devices.[106] For numerous years, redditors trusted 0.33-birthday celebration apps to access Reddit on cellular devices. In October 2014, Reddit obtained one in every of them, Alien Blue, which became the professional iOS Reddit app.[107] Reddit removed Alien Blue and launched its official application, Reddit: The Official App, on Google Play and the iOS App Store in April 2016.[108] The agency released an app for Reddit’s query-and-answer Ask Me Anything subreddit in 2014.[109] The app allowed users to look energetic Ask Me Anythings, receive notifications, ask questions and vote.[109]

Product and design modifications

Reddit homepage in 2005 – the site’s design was based totally in this until the 2018 redesign, however the classic layout remains to be had on

The website online has passed through numerous merchandise and design modifications since it initially released in 2005. When it initially launched, there had been no feedback or subreddits. Comments had been brought in 2005[52] and hobby-primarily based agencies (referred to as ‘subreddits’) have been brought in 2008.[111] Allowing users to create subreddits has caused a great deal of the activity that redditors might recognize that helped define Reddit. These include subreddits “WTF”, “humorous”, and “AskReddit”.[111] Reddit rolled out its multireddit function, the website’s biggest change to its the front page in years, in 2013.[112] With the multireddits, customers see top testimonies from a group of subreddits.[112]

In 2015, Reddit enabled embedding, so customers should percentage Reddit content material on different sites.[113] In 2016, Reddit started hosting photographs using a new photo importing device, a pass that shifted faraway from the importing service Imgur that had been the de facto service.[114] Users still can add snap shots to Reddit the usage of Imgur.[114] Reddit’s in-house video importing provider for laptop and cellular launched in 2017.[a hundred and fifteen] Previously, customers needed to use third-birthday celebration video importing services, which Reddit stated became time-consuming for customers.[a hundred and fifteen]

Reddit launched its “spoiler tags” characteristic in January 2017.[116] The function warns customers of ability spoilers in posts and pixelates preview images.[116] Reddit unveiled modifications to its public the front web page, referred to as r/popular, in 2017;[sixty nine] the exchange creates a front page free of potentially adult-orientated content for unregistered customers.[sixty nine]

In late 2017, Reddit declared it desired to be a cellular-first website online, launching several modifications to its apps for iOS and Android.[91] The new functions included person-to-consumer chat, a theater mode for viewing visual content material, and cellular equipment for the website’s moderators. “Mod mode” we could moderators manipulate content and their subreddits on cellular devices.[ninety one]

Reddit released its redesigned website in 2018, with its first principal visible update in a decade.[fifty two] Development for the new web page took greater than a 12 months.[52] It turned into the result of an initiative by way of Huffman upon returning to Reddit, who stated the website online’s outdated look deterred new customers.[52] The new web page capabilities a hamburger menu to help users navigate the web page, distinctive views, and new fonts to higher inform redditors if they are clicking on a Reddit publish or an outside hyperlink.[fifty two] The intention changed into now not most effective for Reddit to improve its look, however also to make it less difficult to house a new era of Reddit users.[fifty two] Additionally, Reddit’s boom had strained the website online’s again give up;[117] Huffman and Reddit Vice President of Engineering Nick Caldwell advised The Wall Street Journal’s COI Journal that Reddit needed to leverage synthetic intelligence and different current virtual gear.[117] Registered customers can opt-out from the redecorate and use “Old Reddit” which maintains to use the preceding layout. Unregistered customers can access it through[118]


Original Reddit wordmark (2005-2018), nonetheless visible at the “traditional” Reddit interface

Reddit’s emblem includes a time-journeying alien named Snoo and the business enterprise call stylized as “reddit”. The alien has an oval head, pom-pom ears, and an antenna.[119] Its colors are black, white, and orange-crimson.[119] The mascot became created in 2005 at the same time as organisation co-founder Alexis Ohanian turned into an undergraduate on the University of Virginia.[one hundred twenty] Ohanian doodled the creature while bored in a advertising elegance.[121] Originally, Ohanian sought to name the mascot S’new, a play on “What’s new?”, to tie the mascot into Reddit’s premise because the “the front page of the Internet”.[119][121] Eventually, the call Snoo turned into chosen.[119] In 2011, Ohanian mentioned the logo’s evolution with a graphic that showcased several early variations, which include various spellings of the internet site name, such as “Reditt”.[120]

Snoo is genderless, so the brand is moldable.[119][122] Over the years, the Reddit logo has often changed for vacations and different special occasions.[one hundred twenty] Many subreddits have a customized Snoo emblem to represent the subreddit.[121] Redditors also can publish their own logos, which every so often seem on the website’s the front web page, or create their own customized variations of Snoo for their communities (or “subreddits”).[a hundred and twenty][fifty two] When Reddit made over its internet site in April 2018, the corporation imposed several regulations on how Snoo can be designed: Snoo’s head “have to always appear clean or impartial”, Snoo’s eyes are orange-crimson, and Snoo cannot have fingers.[119] Snoo’s cause is to discover and explore humanity.[119]

Corporate affairs

Reddit is a private company based in San Francisco, California.[123][82] It has an workplace within the Tenderloin community.[124] Reddit doubled its headcount in 2017;[a hundred twenty five] as of 2018, it hired approximately 350 people.[82] In 2017, the company turned into valued at $1.8 billion in the course of a $200 million round of latest project funding.[fifty six][36] The organisation become formerly owned by Condé Nast, but become spun off as an impartial employer.[36] As of April 2018, Advance Publications, Condé Nast’s discern enterprise, retained a majority stake in Reddit.[eighty two]

Reddit’s key control personnel consists of co-founder and CEO Steve Huffman,[14] Chief Technology Officer Chris Slowe, who become the organisation’s original lead engineer,[fifty five] and Chief Operating Officer Jen Wong, a former president of digital and chief working officer at Time Inc.[87]

Reddit does not disclose its revenue figures.[56][87] The enterprise generates sales in part through advertising and marketing and top class memberships that cast off advertisements from the website online.[87][86]

As a part of its company subculture, Reddit operates on a no-negotiation policy for worker salaries.[126] The employer gives new mothers, fathers, and adoptive dad and mom as much as 16 weeks of parental go away.[127]


In February 2013, Betabeat published a post that recognized the inflow of firm companies like Costco, Taco Bell, Subaru, and McDonald’s posting branded content on Reddit that become made to appear as if it became authentic content from valid Reddit customers.[128] PAN Communications wrote that marketers need to “infiltrate the reddit network on behalf of their logo,” however emphasised that “self-merchandising is frowned upon” and Reddit’s former director of communications mentioned that the website is “100 percent natural.”[129][130][131][132] She recommended that advertisers layout promotions that “spark conversations and comments.”[133] She endorsed that organizations use AMAs to get interest for public figures but advised “It is crucial to approach AMAs cautiously and be conscious that this can no longer be a match for every project or purchaser.”[134] Nissan ran a successful branded content promoting supplying customers loose items to publicize a new vehicle,[one hundred thirty five][136] though the corporation became later ridiculed for suspected astroturfing when the CEO only responded puff piece questions about the web site.[137][138] Taylor defined these situations as “excessive danger” noting: “We attempt tough to educate human beings that they have to deal with questions which could seem irreverent or out of left area similar to they would questions about the specific venture they’re promoting.”[139]

Reddit’s customers tend to be extra privacy-aware than on other websites, often the use of equipment like AdBlock and proxies,[140] and they dislike “feeling manipulated via brands” however respond nicely to “content material that begs for wise visitors and contributors.”[141] Lauren Orsini writes in ReadWrite that “Reddit’s big community is the proper hype gadget for promoting a new film, a product release, or a lagging political marketing campaign” however there may be a “very precise set of etiquette. Redditors do not want to advertise for you, they want to talk to you.”[142] Journalists have used the website as a foundation for memories, although they are recommended via the web page’s policies to admire that “reddit’s communities belong to their members” and to are seeking proper attribution for humans’s contributions.[143]

Reddit announced that they could start the use of VigLink to redirect associate hyperlinks in June 2016.[one hundred forty four][one hundred forty five]

Since 2017, Reddit has partnered with companies to host sponsored AMAs and other interactive occasions,[146][147] elevated advertising services,[148] and delivered efforts to work with content material publishers.[149]

In 2018, Reddit employed Jen Wong as COO, accountable for the company’s business strategy and increase, and added local mobile commercials.[87] Reddit opened a Chicago office to be in the direction of primary groups and advertising groups placed in and around Chicago.[150] In 2019, Reddit hired former Twitter ad director Shariq Rizvi as its vice president of ad merchandise and engineering.[151]

Community and tradition

The internet site is known for its open nature and numerous consumer network that generate its content material.[152] Its demographics permits for huge-ranging concern regions, as well as the potential for smaller subreddits to serve more niche purposes.[seventy seven] The opportunities that subreddits provide create new possibilities for elevating attention and fostering dialogue across numerous regions. In gaining reputation in terms of precise customers according to day, Reddit has been a platform to elevate publicity for some of reasons.[153] Additionally, the user base of Reddit has given birth to other web sites, which include photograph sharing community and photograph host Imgur, which started in 2009 as a present to Reddit’s network.[154] In its first five months, it jumped from 1000 hits in keeping with day to 1,000,000 general page views.[155]

Statistics from Google Ad Planner recommend that 74% of Reddit customers are male.[156] In 2016 the Pew Research Center published research showing that four% of U.S. adults use Reddit, of which sixty seven% are men. seventy eight% of customers get information from Reddit.[157] Users tend to be drastically younger than average with much less than 1% of users being sixty five or over.[157]

Reddit is understood in part for its passionate person base,[82] which has been defined as “offbeat, quirky, and anti-established order”.[123] Similar to the “Slashdot impact”, the Reddit effect takes place when a smaller internet site crashes due to a high inflow of visitors after being connected to on Reddit; that is also called the Reddit “hug of demise”.[158][159]


Users have used Reddit as a platform for their charitable and philanthropic efforts.[160] Redditors raised greater than $a hundred,000 for charity in aid of comedians Jon Stewart’s and Stephen Colbert’s Rally to Restore Sanity and/or Fear; greater than $one hundred eighty,000 for Haiti earthquake comfort efforts; and brought food pantries’ Amazon want lists.[161][one hundred sixty][162] In 2010, Christians, Muslims, and atheists held a friendly fundraising opposition, in which the corporations raised extra than $50,000.[163] A comparable donation power in 2011 noticed the atheism subreddit enhance over $2 hundred,000 for charity.[164] In February 2014, Reddit announced it would donate 10% of its annual advert revenue to non-income voted upon by means of its users.[165] As a result of the marketing campaign, Reddit donating $eighty two,765 each to Electronic Frontier Foundation, Planned Parenthood Federation of America, Doctors Without Borders, Erowid Center, Wikimedia Foundation, Multidisciplinary Association for Psychedelic Studies, NPR, Free Software Foundation, Freedom From Religion Foundation, and Tor Project.[166]


Reddit has been used for a wide style of political engagement including the presidential campaigns of Barack Obama,[167][168] Donald Trump,[169] Hillary Clinton,[170] and Bernie Sanders.[171] It has also been used for self-organizing sociopolitical activism such as protests, communique with politicians and energetic communities. Reddit has end up a famous region for worldwide political discussions.[172]

March for Science

The March for Science originated from a discussion on Reddit over the deletion of all references to climate exchange from the White House website, approximately which a user commented that “There needs to be a Scientists’ March on Washington”.[173][174][a hundred seventy five] On April 22, 2017, greater than 1 million scientists and supporters participated in more than 600 occasions in 66 international locations across the globe.[176]

Internet privateness, neutrality and anonymity

Reddit users have been engaged in the defense of Internet privacy, net neutrality and Internet anonymity.

Reddit created an Internet blackout day and become joined via Wikipedia and other websites in 2012 in protest of the Stop Online Piracy and Protect IP acts.[177][178] On January 18, Reddit participated in a 12-hour sitewide blackout to coincide with a congressional committee hearing on the measures.[178][179] During that point, Reddit displayed a message on the law’s effects on Reddit, similarly to assets on the proposed laws.[179] In May 2012, Reddit joined the Internet Defense League, a set fashioned to arrange destiny protests.[42]

The web page and its users protested the Federal Communications Commission as it prepared to scrap internet neutrality guidelines.[a hundred and eighty] In 2017, customers upvoted “Battle for the Net” posts enough times that they filled up the whole the front page.[180] On every other day, the front web page was overtaken by means of posts showcasing marketing campaign donations received with the aid of members of Congress from the telecommunications industry.[one hundred eighty] Reddit CEO Steve Huffman has additionally encouraged for net neutrality guidelines.[181][182] In 2017, Huffman informed The New York Times that with out internet neutrality protections, “you deliver net provider carriers the capability to pick winners and losers”.[181] On Reddit, Huffman urged redditors to explicit help for net neutrality and speak to their elected representatives in Washington, D.C.[182] Huffman stated that the repeal of net neutrality rules stifles competition. He said he and Reddit could retain to advise for net neutrality.[183]

“Restoring Truthiness” marketing campaign

As a reaction to Glenn Beck’s August 28, 2010, Restoring Honor rally, in September 2010 Reddit users commenced a movement to influence satirist Stephen Colbert to have a counter-rally in Washington, D.C.[184] The movement, which got here to be known as “Restoring Truthiness”, turned into commenced through person mrsammercer, in a submit in which he defined waking up from a dream in which Stephen Colbert was retaining a satirical rally in D.C.[185] Over $one hundred,000 turned into raised for charity to gain the attention of Colbert.[161] The campaign changed into cited on-air several times, and whilst the Rally to Restore Sanity and/or Fear become held in Washington, D.C. on October 30, 2010, lots of redditors made the journey.[186]

During a submit-rally press conference, Reddit co-founder Ohanian requested, “What position did the Internet marketing campaign play in convincing you to preserve this rally?” Jon Stewart responded via pronouncing that, even though it changed into a totally excellent gesture, he and Colbert had already idea of the concept and the deposit for the usage of the National Mall became already paid at some point of the summer season, so it acted on the whole as a “validation of what we were thinking about trying”.[187] In a message to the Reddit network, Colbert later added, “I haven’t any doubt that your efforts to prepare and the pleasure you surely added in your part of the story contributed greatly to the turnout and fulfillment.”[188]

Countries blocking off Reddit

This phase desires enlargement. You can help by using adding to it.(July 2020)


In May 2014 Reddit turned into blocked in Indonesia for the reason that it hosts content material that includes nudity.[189][190] However it’s miles later announced on June 7, 2021 that the blockage has been lifted.[191]


In August 2015, Russia banned Reddit after Russia’s Federal Drug Control Service determined that Reddit promoted conversations about psychedelic drugs. The web site turned into unblocked later.[192]


In June 2015 Reddit become blocked in China for some weeks. The website become unblocked later.[193]


ISPs in India were observed to be blockading site visitors over Reddit for intermittent durations in some areas in 2019.[194]

April Fools’ Day

On April Fools’ Day 2010, Reddit’s first massive April Fool’s social test became to make each person on site an admin. For 24 hours, users could ban one another, regulate upvotes, delete remarks, and votes. Any adjustments to Reddit handiest took place thru the person’s perspective. While many caught on, others began threatening fellow users with their admin privileges and went on mini energy journeys demonstrating that not all and sundry can be trusted with awesome electricity.

On April Fools’ Day 2011, Reddit replaced its Reddit Gold subscription with Reddit Mold, a joke version of the top rate carrier that could accept to users to make the internet site revel in worse. For instance, customers who had been given Mold could handiest be capable of see fewer posts consistent with page in addition to no longer being able to submit something containing the letter E. These consequences have been amplified upon receiving greater Mold, which includes losing the potential to put up every other letter for every Mold acquired.[195]

On April Fools’ Day 2013, Reddit claimed that it had received the online game Team Fortress 2, and initiated a website-extensive event wherein customers were randomly assigned intogroups, Orangered and Periwinkle, primarily based on both the colours of the Team Fortress 2 groups in addition to the colors of the upvote and downvote buttons. As in Team Fortress 2, users had been randomly given items and cosmetics to use, most significantly guns to apply towards customers on the opposing crew.[196] Valve also participated within the occasion, updating Team Fortress 2 with Reddit related cosmetics.[197] When the occasion ended, crew Orangered changed into declared the victor.

For April Fools’ Day 2014, Reddit did “headdit”, a shaggy dog story way to navigate and use the website the use of the webcam.

For April Fools’ Day 2015, a social experiment subreddit called r/thebutton appeared. It displayed a button and a 60-2nd countdown timer. User accounts created before that day had been eligible to participate. A consumer should most effective click the button once, or choose not to click it. If a consumer clicked the button the timer turned into globally reset to 60 seconds,[198] and the user’s “flair” (an icon next to the consumer’s name) modified coloration. Colors have been assigned based totally on a gradient from crimson to pink with purple signifying up to 60 seconds and pink as low as zero seconds. The countdown reached zero several instances because of technical troubles however eventually expired without further issues on June 5, 2015, and then the subreddit was archived.[199]

For April Fools’ Day 2016, some other test changed into launched involving the “Robin” chat widget. After clicking a titular button, an IRC-like chat window was opened with a further user, and allowed a sure time to select among 3 alternatives: “Grow”, “Stay” and “Leave”.[two hundred] “Grow” could be a part of the chat with another institution, “Stay” might near the institution chat and create a subreddit with that organization as moderators and “Leave” might close the group chat.

For April Fools’ Day 2017, featured a social test based totally on r/region. The subreddit contained a collaborative pixel artwork canvas, wherein a consumer ought to vicinity a pixel each five minutes (the timer changed into briefly ten and twenty mins for some hours on April 1).[201] Many human beings worked collectively to create big photos, consisting of flags or symbols. Often subreddits could come collectively as a set to feature a image from that community to location. Place changed into closed on April 3, 2017, at 1:00 PM GMT having been lively for a complete three days.[202]

For April Fools’ Day 2018, an experiment released at the subreddit r/circleoftrust.[203] Upon clicking a button, every user was given one “circle” that they might entrust to others with the circle’s password key to unlock and join the circle. While each person acquired one non-public circle, they could be a part of or betray another consumer circles. Clicking the “be a part of” button on another’s circle might cause the proprietor’s circle to develop bigger, at the same time as the “betray” button might motive the proprietor’s circle to no longer function (having “betrayed” the owner’s trust). On the r/circleoftrust subreddit, all customers have a “aptitude” subsequent to their username that presentations the range of users who have joined their personal circle, followed by way of the quantity of different circles the consumer has joined. Those who had betrayed another person’s circle have a null signal (“∅”) subsequent to their numbered flair. The experiment ended on April 6, 2018.

For April Fools’ Day 2019, a social experiment subreddit referred to as r/collection changed into released. The experiment consisted of a network-driven sequencer that users interacted with by using submitting GIFs or textual content slides to be compiled into a film.[204] The order of the GIFs and text slides have been selected via customers via upvoting one GIF or text slide according to scene. The most upvoted GIF or textual content slide was locked into the next available scene for each 3 minutes. At the stop, once the complete series turned into crammed, it became posted as a full tale in an external web page. The test ended at April three, 2019, eleven:08 PM GMT.[205]

For April Fools’ Day 2020, r/imposter become released. Users had been to perceive a gadget-generated response from a group of responses to the question “What makes you human?” (and, later, “What makes you an imposter?”) and had an choice to reply to the query after doing so. The experiment ended on April 3, 2020.

For April Fools’ Day 2021, Reddit launched r/2d, wherein users should bet the second one most popular choice out of a collection of three options.[206][207] The event ended after 2000 one-minute rounds, with the final round lasting one hour.

AMAs (“Ask Me Anything”)

AMAs, or “Ask Me Anything” interviews, are amongst Reddit’s most popular functions. As of August 1, 2018, r/IAmA, that is the most popular network for AMAs, was the eighth most famous subreddit at the web site with 17.7 million subscribers.[208] During an AMA on r/IAmA and other subreddits, customers can ask inquiries to interviewees. Notable members include former-United States President Barack Obama (even as campaigning for the 2012 election),[209] Bill Gates (a couple of times),[210] and Donald Trump (also even as campaigning).[211] AMAs have featured CEO Steve Huffman,[212] as well as figures from entertainment industries around the sector (which includes Priyanka Chopra and George Clooney),[213][214] literature (Margaret Atwood),[215] space (Buzz Aldrin),[216] privateness (Edward Snowden),[217] and others, which includes specialists who replied questions about the transgender community.[218] The Atlantic wrote that an AMA “imports the aspirational norms of honesty and authenticity from pseudonymous Internet forums into a public venue”.[219]


RedditGifts is a program that gives present exchanges all through the yr.[220] The fan-made RedditGifts web site was created in 2009 for a Secret Santa change among Reddit customers, which has when you consider that become the arena’s biggest[221] and set a Guinness World report.[222] In 2009, four,500 redditors participated.[221] For the 2010 holiday season, ninety two countries were concerned in the secret Santa application. There have been 17,543 contributors, and $662,907.60 became together spent on present purchases and shipping costs.[223][224][225] In 2014, approximately 2 hundred,000 users from 188 nations participated.[226] Several celebrities have participated inside the application, which includes Bill Gates,[227] Alyssa Milano,[228] and Snoop Dogg.[229] Eventually, the name of the game Santa application extended to numerous other activities through RedditGifts, which Reddit received in 2011.[221]

Global Reddit Meetup Day

The on-line Reddit network conducts real-global meetups throughout the globe every summer time.[230] These in-character meetups are called Global Reddit Meetup Day.[230][231]

Mr. Splashy Pants

Reddit communities every so often coordinate Reddit-outside tasks which includes skewing polls on different web sites, just like the 2007 incident whilst Greenpeace allowed internet customers to decide the call of a humpback whale it become monitoring. Reddit users voted en masse to name the whale “Mr. Splashy Pants”, and Reddit administrators recommended the prank by changing the website emblem to a whale in the course of the voting. In December of that 12 months, Mister Splashy Pants become announced because the winner of the opposition.[232][233]


The internet site generally permits subreddit moderators to make editorial selections about what content to permit.[234] Many of the default subreddits are especially moderated, with the “technology” subreddit banning weather trade denialism,[235] and the “information” subreddit banning opinion portions and columns.[236] Reddit has changed its site-wide editorial regulations several times, every so often in response to controversies.[237][238][239][240] Reddit has historically been a platform for objectionable but felony content, and in 2011, information media included the manner that jailbait became being shared at the website online earlier than the website online modified their rules to explicitly ban “suggestive or sexual content offering minors”.[241] Following a few arguable incidents of Internet vigilantism, Reddit brought a strict rule towards the guide of private personally-figuring out data thru the web page (colloquially called doxxing). Those who smash the rule of thumb are challenge to a site-extensive ban, that can result in the deletion of their consumer-generated content material.


On December 16, a person named Matt published a hyperlink describing how he had donated a kidney and covered a JustGive link to encourage customers to provide donations to the American Cancer Society.[242] After an to start with high-quality response, Reddit customers started out to become suspicious of Matt’s intentions, and suggested that he turned into maintaining the donations for himself. Users telephoned his domestic and he acquired loss of life threats. Matt eventually proved that he turned into true by using uploading his doctor’s information.[243]


On October 18, an IT manager submitted a post to the subreddit r/gameswap imparting Redditors to change certainly one of 312 codes he have been given for the sport Deus Ex: Human Revolution.[244] A group of customers received his non-public information, and commenced to blackmail him for the codes.[245] Within days, he acquired 138 threatening smartphone calls both at domestic and at his task, and have been fired by the stop of the day.[246]


Following the Boston Marathon bombing in April, Reddit faced complaint after customers wrongly recognized a number of people as suspects.[247] Notable amongst misidentified bombing suspects turned into Sunil Tripathi, a pupil stated missing earlier than the bombings occurred. A frame stated to be Sunil’s became observed in Providence River in Rhode Island on April 25, according to Rhode Island Health Department. The motive of dying become now not immediately known, however government said they did now not suspect foul play.[248] The family later confirmed Tripathi’s dying changed into a result of suicide.[249] Reddit trendy manager Martin later issued an apology for this behavior, criticizing the “online witch hunts and dangerous speculation” that occurred at the website.[250] The incident turned into later referenced within the season 5 episode of the CBS TV collection The Good Wife titled “Whack-a-Mole”,[251] in addition to The Newsroom.[252][253]

In past due October, the moderators of subreddit “r/politics” banned a massive organization of websites. Some had been left-wing opinion web sites, such as Mother Jones, HuffPost, Salon, AlterNet, Rawstory, The Daily Kos, Truthout, Media Matters, and ThinkProgress in addition to a few modern blog web sites, which include Democratic Underground and Crooks and Liars. They additionally banned a number of right-wing websites—Drudge Report, Breitbart, The Daily Caller, Dailypaul, Power Line, and Reason. Salon mentioned that “the section’s moderators defined in a put up on Tuesday, the goal is ‘to reduce the number of blogspam submissions and sensationalist titles'”. The purge, the moderators explained, is likewise aimed toward websites imparting a good deal “horrific journalism”.[254] The December list of banned web sites has been changed due to the fact that late October, and websites with original content, along with Mother Jones and The Huffington Post, are allowed.[255] Moderators also banned RT, which moderators stated become because of vote manipulation and junk mail, even though one moderator said that he desired RT banned because it is funded by the Russian Government.[256]


In August, private sexual pix from the superstar image hack were broadly disseminated across the website online.[257][258] A devoted subreddit, “TheFappening”, turned into created for this cause,[259] and contained hyperlinks to most if now not all of the criminally obtained express pictures.[260][261][262][263] Some photos of McKayla Maroney and Liz Lee were recognized by means of redditors and out of doors commentators as baby pornography due to the fact the pictures had been taken whilst the girls had been underage.[264] The subreddit was banned on September 6.[265] The scandal led to wider criticisms regarding the internet site’s management from The Verge and The Daily Dot.[266][267]

On December 18, Reddit took the unusual step of banning a subreddit, “SonyGOP”, that was getting used to distribute hacked Sony files.[268]


After Ellen Pao have become CEO, she turned into initially a target of criticism by way of users who objected to the deletion of content material essential of herself and her husband.[269] Later on June 10, Reddit Reddit Worth shut down the 150,000-subscriber “fatpeoplehate” subreddit and 4 others mentioning troubles related to harassment.[270] This pass turned into seen as very debatable; a few commenters stated that the bans went too a long way, at the same time as others said that the bans did no longer cross a long way enough.[271] One of the latter court cases concerned a subreddit that became “expressing guide” for the culprit of the Charleston church shooting.[272] Responding to the accusations of “skewed enforcement”, Reddit reaffirmed their dedication to unfastened expression and stated, “There are a few subreddits with little or no viewership that get highlighted repeatedly for his or her content, however those are a tiny fraction of the content on the web site.”

On July 2, Reddit commenced experiencing a series of blackouts as moderators set popular subreddit groups to personal, in an event dubbed “AMAgeddon”, a portmanteau of AMA (“inquire from me whatever”) and Armageddon. This changed into executed in protest of the recent firing of Victoria Taylor, an administrator who helped arrange citizen-led interviews with famous people on the popular AMA subreddit. Organizers of the blackout also expressed resentment approximately the current severance of the communique among Reddit and the moderators of subreddits.[273] The blackout intensified on July 3 when former community manager David Croach gave an AMA approximately being fired. Before deleting his posts, he said that Ellen Pao dismissed him with 365 days of health insurance whilst he had most cancers and did now not get better quick enough.[274][275] Following this, a petition to cast off Pao as CEO of Reddit Inc. reached over 200,000 signatures.[276][277][278] Pao published a response on July three in addition to an prolonged version of it on July 6 in which she apologized for terrible communique and no longer handing over on promises. She also apologized on behalf of the other directors and mentioned that troubles already existed over the last several years.[279][280][281][282] On July 10, Pao resigned as CEO and changed into changed with the aid of former CEO and co-founder Steve Huffman.[283]

In August, Steve Huffman introduced a coverage which led to the banning of several offensive and sexual communities. Included inside the ban turned into lolicon, to which Huffman referred as “lively CP [toddler porn]”.[284] Some subreddits had also been quarantined because of having “particularly-offensive or scary content material” such as r/European, r/swedenyes, r/drawpeople, r/kiketown, r/blackfathers, r/greatapes, and r/whitesarecriminals.[285]


In May, Steve Huffman stated in an interview on the TNW Conference that, in contrast to Facebook, which “handiest knows what [its customers are] inclined to claim publicly”, Reddit is aware of its customers’ “darkish secrets”[286][287][288] at the identical time that the website’s “values” web page changed into updated with reference to its “privateness” phase. The video reached the pinnacle of the website’s primary feed.[288][289] Shortly thereafter, announcements concerning new advertisement content drew complaint at the website.[290][291]

In September, a person named “mormondocuments” launched hundreds of administrative documents belonging to The Church of Jesus Christ of Latter-day Saints, an movement driven via the ex-Mormon and atheist communities on Reddit. Previously, on April 22, the same user had introduced his plans to accomplish that. Church officers commented that the documents did no longer comprise whatever confidential.[292][293]

On November 23, Huffman admitted to having changed his person call with the names of r/The_Donald moderators in lots of insulting remarks.[294][295] He did so by means of converting insulting feedback made closer to him and made it look like the insult had been directed at the moderators of r/The_Donald.[296]

On November 24, The Washington Post mentioned Reddit had banned the “Pizzagate” conspiracy board from their site, mentioning it violated their coverage of posting private records of others, triggering a wave of criticism from users on r/The_Donald, who felt the ban amounted to censorship.[297] The Reddit discussion board r/pizzagate turned into dedicated to a extensively-debunked conspiracy concept alleging that the Comet Ping Pong pizzeria in Washington, D.C. “is on the center of a child-abuse ring tied to John Podesta, Mrs. Clinton’s former campaign manager”.[298] After the discussion board became banned from Reddit, the phrases “we don’t want witchhunts on our site” now appears on the previous page of the Pizzagate subreddit.[298][299]

On November 30, Huffman announced adjustments to the algorithm of Reddit’s r/all page to dam “stickied” posts from some of subreddits, along with r/The_Donald. In the statement, he additionally apologized for individually modifying posts through users from r/The_Donald, and declared intentions to take moves towards “loads of the most toxic users” of Reddit and “groups whose customers always pass the road”.[5][300][301]


In February, Reddit banned the alt-right subreddit r/altright for violating its phrases of service, greater especially for trying to proportion private information approximately the man who attacked alt-proper discern Richard B. Spencer.[302][303] The forum’s users and moderators accused Reddit directors of getting political motivations for the ban.[304][305]

Trump supporters on r/The_Donald commonly believed in the white genocide conspiracy theory. Participants there defined “meme magic” because the idea that the internet memes they created might be willed into life. For months main up to the Charlottesville “Unite the Right” rebellion, The_Donald individuals shared memes with the slogan “All Lives Splatter” (a connection with All Lives Matter) captioning cartoons of protesters being run over. The actual-lifestyles Charlottesville car attack, which killed one and injured dozens, added the ones memes to life.[306]


In March, it turned into discovered that Huffman had hidden Russian troll hobby from customers.[307]

On July 12, the creator and head moderator of the GamerGate subreddit, r/KotakuInAction, removed all the moderators and set the discussion board to non-public, alleging it to have end up “infested with racism and sexism”. A Reddit worker restored the discussion board and its moderators an hour later.[308][309]


In January, the Filipino-themed subreddit r/jakolandia turned into accused of “distributing” posts of photographs of girls, inclusive of celebrities, seemingly with out their consent, much like “various” of mystery Facebook companies that were carrying out illegal interest of sharing “obscene” photos of ladies and likely baby pornography.[310]

In February, Chinese agency Tencent invested $a hundred and fifty million into Reddit.[311][312] This led to a massive backlash from Reddit customers, who had been worried about capability censorship.[313][314][315] Many posts offering subjects censored in China, along with Tiananmen Square, Tank Man, and Winnie the Pooh, received recognition on Reddit.[312][315][316]


During the George Floyd protests in early June, over 800 moderators signed an open letter worrying a coverage banning hate speech, a shutdown of racist and sexist subreddits, and extra employee assist for moderation. Bloomberg News talked about the enterprise’s slow response to r/watchpeopledie, a subreddit devoted to films of people death in accidents and different situations, and the harassment that accompanied new unmoderated features like icons for buy and public chats.[317]

On June 29, Reddit updated its content material coverage and added regulations geared toward curbing the presence of communities they believed to be “selling hate”,[318] and banned about 2,000 subreddits that have been observed to be in violation of the new guidelines on the same day.[319] Larger subreddits tormented by the bans blanketed r/The_Donald,[320] r/GenderCritical[321] (the platform’s largest and maximum energetic anti-transgender radical feminist subreddit),[322] and r/ChapoTrapHouse (a far-left subreddit at the start created by means of fanatics of the podcast Chapo Trap House).[321] Some media retailers and political commentators additionally condemned the banning of the r/The_Donald and r/ChapoTrapHouse subreddits as a contravention of the proper to free political expression.[323]

On August 3, moderators of the subreddit r/Animemes banned usage of the word “lure” to consult any person or fictional individual. The ban become predicated at the real-international utilization of the word “lure” as a slur in opposition to transgender people, with moderators citing the trans panic protection. In reaction, many users of the subreddit contended that “trap” become no longer being used in a transphobic manner, however alternatively to endearingly check with go-dressers, otokonoko, and characters with associated identities in animanga. Many users floodedthe subreddit with memes making fun of the guideline trade and the moderation group. Many left in protest, which resulted in a loss of over a hundred,000 subscribers.[324][325]


After the 2021 storming of america Capitol, Reddit announced that it had banned the subreddit r/DonaldTrump in response to repeated policy violations and alluding to the capacity have an impact on the network had on those who participated in or supported the storming.[326] The move observed comparable moves from social media systems, Twitter, YouTube, TikTok and greater.[327] The ban introduced controversy from folks who believed it furthered an time table and censorship of conservative ideologies.[328] The subreddit had over 52,000 individuals just before it became banned.[329]

The GameStop short squeeze turned into basically organized on the subreddit r/wallstreetbets in January.[330]

In March, Reddit users observed that Aimee Challenor, an English flesh presser who had been suspended fromUK political parties, become employed as an administrator for the web page. Her first suspension from the Green Party got here for keeping her father as her marketing campaign manager after his arrest on infant sexual abuse costs. She became later suspended from the Liberal Democrats after tweets describing pedophilic fantasies were located on her associate’s Twitter account. Reddit banned a moderator for posting a information article which referred to Challenor, and a few Reddit customers alleged that Reddit have been eliminating all mention of Challenor. A massive quantity of subreddits, including r/Music which had 27 million subscribers, and 19 different subreddits with over 1 million subscribers, went private in protest.[331][332][333][334] On 24 March, Reddit’s CEO Steve Huffman stated that Challenor were inadequately vetted before being employed and that Reddit might review its relevant internal approaches. Huffman attributed user suspensions to over-indexing on anti-harassment measures.[333] Challenor turned into additionally eliminated from her position as a Reddit admin.[335]


Aggregate Reddit user information has been used for scientific studies.[336] For instance, a 2014 study showed how subreddits can aid role-based institution recommendations or offer evaluation in the direction of group balance and growth.[337] Another look at evoked a connection between cognitive and interest dynamics and the use of on line social peer manufacturing structures, along with the consequences of deterioration of consumer overall performance.[338] There is also work that has studied the impact of Reddit posts on the popularity of Wikipedia content.[339]

Data from Reddit also can be used to evaluate academic guides.[340]

See alsoSimilar websitesGeneral


Internet culture

PTT Bulletin Board System

Social bookmarking




Explanatory notes^ The website online is on the whole written in English with out a way to show it in any other language. However, person subreddits may additionally prefer to cater to a specific language, best allowing posts, feedback, and many others. in that language.

^ Reddit can be viewed with out an account but registration is needed to submit, remark or vote.

^ Previously written in Lisp, then rewritten in Python in 2005

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Further analyzing

Jennifer Forestal (January 2021) [December 3, 2020]. Beyond Gatekeeping: Propaganda, Democracy, and the Organization of Digital Publics”. Journal of Politics, Volume 83, Number 1. doi:10.1086/709300.

External hyperlinksOfficial internet site

“Live Episode! Reddit: Alexis Ohanian & Steve Huffman”—How I Built This (audio interview with founders)

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